Marketing | ||||||
# | Course code | Course name | Mandatory | Elective | Prerequisites | Semester |
1.1. Foundational courses | 34 | 6 | ||||
1 | MPC113 | Mathematics I | 3 | III | ||
2 | MPC114 | Mathematics II | 3 | |||
3 | HUM01 | English I | 3 | I | ||
4 | HUM02 | English II | 3 | |||
5 | HUM104 | Mongolian history, culture and customs | 3 | |||
6 | HUM103 | Mongolian grammar and composition | 3 | I | ||
7 | PHC101 | Physical education and hygiene | 3 | II | ||
8 | AAE101 | Economic theory | 3 | I, II, IV, V | ||
9 | MPC131 | Information technology and systems | 3 | |||
10 | PHC102 | Disaster management | 1 | II | ||
11 | AAE103 | Philosophy | 3 | |||
12 | AAE102 | Human development, communication ethics and Legislation | 3 | I | ||
1.2. Core major courses | 27 | 3 | ||||
1 | AAE201 | Microeconomics | 3 | I | ||
2 | AAE202 | Macroeconomics | 3 | IV | ||
3 | MRT201 | Fundamentals of marketing | 3 | GDY250 | V | |
4 | MGT201 | Management Basics | 3 | GDY251 | I | |
5 | ACC201 | Accounting Basics | 3 | I | ||
6 | FIN201 | Financial basics | 3 | II | ||
7 | ESM202 | Linear economic model | 3 | GDY252 | V | |
8 | ESM201 | Statistical theory | 3 | II | ||
9 | DAS215 | Fundamentals of animal husbandry technology | 3 | I, II, IV, V | ||
10 | APP214 | Fundamentals of Agriculture Technology* | 3 | I, II, IV, V | ||
11 | ACC311 | Business analysis | 3 | |||
12 | MGT301 | Production and operations management | 3 | |||
13 | MGT305 | Project management | 3 | I, II, IV, V | ||
1.3. Advanced major courses | 48 | 6 | ||||
1 | MRT303 | Marketing management | 3 | IV | ||
2 | MRT304 | Marketing research and analysis | 3 | V | ||
3 | MRT305 | Market research | 3 | I | ||
4 | MRT309 | Service marketing | 3 | II | ||
5 | MRT311 | Marketing Communications and Activation | 3 | GDY252 | IV | |
6 | MRT307 | Consumer behavior | 3 | GDY351 | V | |
7 | MRT314 | International Marketing | 3 | GDY253 | V | |
8 | MRT302 | Management and trade of agricultural exchange | 3 | ENG316 | IV | |
9 | MRT301 | Agricultural Marketing | 3 | I | ||
10 | MRT306 | Corporate Marketing | 3 | IV | ||
11 | MRT308 | Sales management | 3 | GDY354 | II | |
12 | MRT310 | Digital marketing | 3 | GDY356 | IV | |
13 | MRT318 | Practical training | 2 | II | ||
14 | MRT312 | Brand management | 3 | I | ||
15 | MRT315 | Relationship marketing | 3 | V | ||
16 | MRT319 | Internship | 3 | V | ||
17 | MRT320 | Thesis work | 1 | LMD339 | I, II, IV, V | |
18 | MRT313 | Social marketing | 3 | I, II, IV, V | ||
19 | ESM304 | Econometrics | 3 | |||
20 | MRT316 | International Trade | 3 | |||
21 | MRT317 | Tourism Marketing | 3 | |||
22 | ESM314 | Economic forecasting | 3 | |||
23 | ESM309 | Statistical data processing | 3 | |||
24 | AAE305 | Economics of natural resources | 3 | |||
25 | FIN303 | Financial management | 3 | |||
Total credit hours | 109 | 15 | 124 |